Which tool should marketers use to create a new landing page in HubSpot?

Using the landing page tool is the most effective way for marketers to create a new landing page in HubSpot. This tool is specifically designed for the creation, customization, and management of landing pages, providing the features and functionality that cater to that specific need. The landing page tool allows users to drag and drop elements, utilize templates, and optimize pages for conversions, making it an essential asset for any marketing team aiming to design effective landing pages to capture leads and drive engagement.

Other tools, such as the page editor tool or blog creation tool, are geared toward different types of content and may lack the specialized features needed for landing page creation. The email tool, on the other hand, is used for designing and sending email campaigns, not creating landing pages. Thus, selecting the landing page tool ensures that marketers can leverage a solution tailored to their goals.