What is the first step in the content creation process within HubSpot CMS?

The first step in the content creation process within HubSpot CMS involves selecting a template. This is crucial because the template provides the foundational structure for the content being created. It determines how the content will be organized, the layout, and the overall design elements that will be used. By choosing an appropriate template, marketers can ensure that their content is visually appealing and aligned with their brand identity right from the start.

Once the template is selected, the subsequent steps, such as writing and optimizing content, adding media, and publishing, can take place with a clear framework in mind. The template serves as a guideline that enhances the efficiency and effectiveness of the content creation process, allowing marketers to focus more on the message and visuals that they want to convey.